Using Web Analytics to Save Money in Business!

Web Analytics tools are a very powerful tool if you would realize their potential. And these days, there is no dearth of such tools. With new and revamped versions and use of the latest mapping technologies, the kind of charts and information these tools provide can be used greatly to your advantage.Any good analytics tool offers a lot of information on demographics, keyword related searches, landing pages and more importantly exit pages. All of these cues can be used to your advantage....

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You Are Better at Search Than Google

There is no denying that Google is clever. Just type in anything you like and within fractions of a second this search engine will find you almost everything there is to know about the topic and tell you where it is. Google even tells you which items are most likely to be the very thing you are looking for.Yet in spite of this exceedingly fast ability to pin-point what you want, compared with your own brain, Google is rather dumb. Indeed, according to Google itself, only two out of every...

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